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مدى تأثر تسويق خدمات بقانون حماية المستهلك في قطاع الاتصالات الجزائري من منظور مؤسسات خدمات الاتصال بولاية غرداية

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dc.contributor.author صفا, عمير
dc.date.accessioned 2023-12-06T09:14:57Z
dc.date.available 2023-12-06T09:14:57Z
dc.date.issued 2023
dc.identifier.uri https://dspace.univ-ghardaia.edu.dz/xmlui/handle/123456789/6689
dc.description.abstract This study aimed to explore the impact of service marketing and consumer protection law on telecommunications service providers. It investigates how the consumer protection law is applied and its influence on marketing strategies within these organizations. The study found several key results: The proliferation of consumer protection laws encourages telecommunications service providers to improve the quality of their services. This includes providing stable and fast service, reducing service interruptions, and offering effective customer support and the law mandates pricing transparency, meaning that companies must clearly display telecommunications service prices and potential additional fees. Providing consumer rights related to refunds, warranties, and service cancellation makes customers more confident in companies and encourages them to choose their services EN_en
dc.publisher جامعة غرداية EN_en
dc.subject تسويق. EN_en
dc.subject حماية المستهلك EN_en
dc.title مدى تأثر تسويق خدمات بقانون حماية المستهلك في قطاع الاتصالات الجزائري من منظور مؤسسات خدمات الاتصال بولاية غرداية EN_en
dc.type Thesis EN_en


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