Abstract:
Public relations is an essential function and a mirror in the modern institution
during crises, and its importance is clearly evident. Therefore, our study aimed to
identify the importance of practicing public relations in managing the Corona
pandemic, through a case study on the Sonelgaz Foundation (Ghardaia Unit). The
problem of the study revolved around the importance of practicing public relations
in reducing the negative economic effects during the Corona pandemic in the
Sonelgaz Foundation in Ghardaia. Through our reliance on the case study method,
by studying the Sonelgaz Foundation only as one institution, relying on a sample
estimated at 32 items.
We have reached several results, the most important of which is that the practice
of public relations is of great importance in managing the Corona pandemic for
the Sonelgaz Foundation Ghardaia, and it is playing through the site in which it
enjoys its effective role.