Please use this identifier to cite or link to this item:
https://dspace.univ-ghardaia.edu.dz/xmlui/handle/123456789/5197
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | هاجر, أولاد سعد | - |
dc.date.accessioned | 2023-01-09T13:54:24Z | - |
dc.date.available | 2023-01-09T13:54:24Z | - |
dc.date.issued | 2020 | - |
dc.identifier.uri | https://dspace.univ-ghardaia.edu.dz/xmlui/handle/123456789/5197 | - |
dc.description.abstract | The main purpose of this study is to indentify social media and its role in stimulating tourism demand, The study is basedon a group of scientific references and sources that fouced on the theoretical side of the potic, Thefield side was relied on the electronic questionnaire. And the study sample consisted of (183) person the study also relied on the analytical descriptive method and descriptive statistical methods and the use of (SPSS V.26) program to analyze data and T-Test to test hypotheses. The results of the study showed that there is a positive contribution to the three dimensions of Facebook page « the buzzing marketing, interaction between the agency and the customer, electronic advertising » on the tourist demand. As been appropriate suggestions were made in order to activate social media as a promotional tol for tourism to ensure the success of the tourism business. | EN_en |
dc.publisher | جامعة غرداية/كلية العلوم الإقتصادية ، التجارية وعلوم التسيير | EN_en |
dc.subject | مواقع التواصل الاجتماعي | EN_en |
dc.subject | انعاش | EN_en |
dc.subject | انعاش الطلب السياحي | EN_en |
dc.title | نموذجاFacebookدور مواقع التواصل الاجتماعي في إنعاش الطلب السياحي دراسة ميدانية بوكالة صبحي للسياحة والأسفار _غرداية | EN_en |
dc.type | Thesis | EN_en |
Appears in Collections: | Mémoires de Master Economie |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
مذكرة اولادسعد_هاجر.pdf | 2.6 MB | Adobe PDF | View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.